Hey, that’s me!
I’m Gretchen, a user-first experience designer specializing in research, strategy, and content creation.
With a knack for blending creativity and strategy, I transform complex systems into clear, accessible designs. My work thrives at the intersection of storytelling and usability—whether documenting design systems, auditing accessibility, or creating prototypes that delight.
With every piece of content I produce, I strive to evoke emotion and inspire change.
Ultimately, my mission is to use storytelling in my experiences as a tool for connection, empathy, and social justice.
My Process
Each user is a human being with a voice; as a UX Designer it's my responsibility to listen.
Whether I’m establishing an internal design system or developing public-facing assets, my job is to bridge the gap between client goals and user needs.
I approach each project by first identifying the benchmarks of efficacy and accessibility informed by the unique product-user connection. Impactful product experiences must place the users at the heart of production and highlight the elements of an objective that are most beneficial to users.
What do I prioritize in my process?
Tools that power my every day: